The Judging

All written entries will be judged against the set criteria as outlined in the entry form by our exclusive panel of expert judges. From this three finalists in each category will be chosen.

**Judging took place on Wednesday 18th September in London**

Who are the Judges


John Lewis, Chairman of Lewis Business Media 

John Lewis is the founder and Chairman of Lewis Business Media, owners of Over The Counter magazine. Over the course of a business publishing career lasting 40 years, he has organised and judged many awards schemes in several different markets. He is a current judge of The National Pig Awards and has chaired the judging panel of the National SQP awards for the last 2 years

Hefin Rowlands, 2018 Winner of National SQP of the Year and Farm SQP of the Year 

I was very lucky and honoured to have been awarded the National and Farm SQP of the year in 2018. And a bigger privilege to be asked to be on the judging panel for the 2019 awards. Winning the award has given me greater confidence in my knowledge and would recommend any one to have a go. I have a great passion for our industry and thoroughly enjoy my job.

I work currently work for Techion UK. We supply farmers, trade and vets with the FECPAK G2 kits. Innovative faecal egg counting kits. Helping make more informed decision when it comes to targeted parasite treatments.

I look forward to reading all this year’s applications and I wish you all the very best of luck.

Bryan Lovegrove, Secretary General at Animal Health Distributors Association (AHDA)

Bryan has been involved in the agricultural industry and membership associations all of his working life. He was appointed as Secretary General to the Animal Health Distributors Association AHDA in May 2016.  AHDA members employ specially trained and qualified staff (SQPs) to prescribe animal medicines classified as available without a diagnosis requirement for large farm animals, companion animals and horses.  As such we offer unrivalled availability, access and free advice of an essential range of licensed animal medicines essential for the everyday health and welfare of animals. In particular AHDA defends the right to prescribe and sell licensed animal medicines via our members. Bryan is married with three children and also runs a DIY equestrian yard as part of a 100 grassland farm on the edge of the Vale of Belvoir.

Stephen Dawson, Secretary General at the Animal Medicines Training Regulatory Authority (AMTRA)

Since 2009 Stephen has been Secretary General of AMTRA, appointed by the DEFRA Secretary of State as professional regulator for SQPs. As part of a team of four employees, plus a range of non-employees working part-time for AMTRA, he manages to do a bit of everything, from being secretary to the Board and the Professional Standards Committee, through representing AMTRA on various external bodies, to being responsible for the beast that is the envelope stuffing machine.

His role is to help in managing the professional training, registration and professional discipline of SQPs, seeking ways to encourage and support them to act in an ever more responsible and professional way, as well as trying to communicate the role of SQPs in acting as animal medicines advisors, providing high quality advice and medicines.

Before AMTRA he spent almost 14 years as Technical Executive at NOAH representing the animal medicine companies on technical and regulatory matters.

Philip Sketchley, Chairman of Animal Medicines Training Regulatory Authority (AMTRA)

Phil has over 45 years of experience in the human pharmaceutical and animal medicine industries. He has worked in the Animal Health industry for over 33 years in various sales and marketing management roles with Glaxovet, Coopers Pitman Moore, Willows Francis and Fort Dodge and the last 13 years of his career as the chief executive of with NOAH retiring from that post at the end of 2014. He then took up the post of Chairman of AMTRA.

The National Office of Animal Health (NOAH) represents the UK animal medicines industry: its aim is to promote the benefits of safe, effective, quality medicines for the health and welfare of all animals.

As well as working in the UK for NOAH, he was active within IFAH (International Federation for Animal Health) including membership of its European Council. He was also actively involved in many IFAH-Europe working committees, being a member of the Food Chain Group, EPRUMA (European Platform for Responsible use of Medicines in Animals), Anti-Infectives Working Party and the Committee of National Associations.

Whilst in his post at NOAH he was also and on the Board of Directors for AMTRA (Animal Medicines Training and Regulatory Authority), RUMA (Responsible Use of Medicines in Agriculture) Alliance, Chairman of the Trustees of the National Pet Month charity for 12 years and a Trustee of the RCVS Knowledge for 8 years. He is currently a trustee of ICC International Cat Care.

He organised the conference for RUMA and VMD in 2015 on Antimicrobial resistance and again in October 2017.

He now holds the post of Chairman of AMTRA and as such is still actively involved in the Animal Health Industry and matters important SQPs and AHDA members. He also acts as a consultant to industry and is currently working on a development – Farm Medicine Tracker which is an initiative to aid the recording and collection of medicines use on farm.

Phil has a BSc (Hons) in Biochemistry and Physiology and was also awarded Honorary Membership of BSAVA in 2012 and made Honorary Associate of the RCVS (Royal College of Veterinary Surgeons) in 2015.

Simon King, Editor of OvertheCounter Magazine

Simon King is the editor of OvertheCounter magazine. With almost 25 years in business-to-business journalism, Simon has sat on judging panels in several different industries. After a debut at the judging session ahead of last year’s National SQP Awards, Simon said he looks forward to reading all the entries and he encourages SQPs to step forward and be proactive in entering this year’s National SQP Awards.



Boehringer Ingelheim Animal Health


Bimeda Animax Frontline AMTRA Chanelle AHDA Harper Adams MSD Zoetis